Master of Business Administration (Marketing)

مدیریت صنعتی

Master of Business Administration (Marketing)

The growth and improvement in the country’s administrative organizations, and the promotion of its life quality, necessitates the enhancement of the management in economic and social institutions. The improvement and expansion of management bring about the increase in productivity and production of goods and services using the available capacities and facilities, and the creation of new opportunities. Grasping management knowledge and science is true, a crucial component of enhancing management in practice. Regarding the significance of management in the growth and prosperity of societies and institutions, establishing the “Master of Business Administration” field has been considered in various countries worldwide. This major has experienced rapid growth, first in the United States and industrial countries, and then in successful developing countries.

MBA is an abbreviation for “Master of Business Administration”. This major’s undergraduate and doctoral studies are called BBA and DBA respectively.

MBA was first introduced by American universities some decades ago, with the aim of training professional, multipurpose, and competent managers, who possess the ability to handle tough situations and crises and manage large and small companies and economic firms. It can be firmly stated that during the past years, graduates of this major have been enjoying the highest levels of employment and salary, compared with any other major; this pattern holds true for virtually all countries around the world have MBA graduates.

Unfortunately, nowadays, many know MBA as Organization Management, regardless of MBA’s main concepts; and only a small fraction of its goals are elaborated upon. In a more thorough and precise approach, MBA’s purpose is to train the graduates of different majors, specifically engineering graduates, in a way that prepares them to accomplish the following duties:

  • Effective and efficient leadership of an organization, or one of its specific sections; like production, marketing, information, or financial sectors;
  • Evolving a professional sector of an organization;
  • Designing, guidance, and leadership of evolution in the entire organization, after gaining practical experience in management;
  • Entrepreneurship by the virtue of establishing new activities in new institutes;
  • Providing consulting services in the mentioned fields for the managers of economic and social organizations.

The History of MBA

MBA is about 80 years old overseas, and presumably, it was first introduced by Wharton Business School, associated with the University of Pennsylvania. Ensuring the fast expansion of this major in the 60s and 70s A.D., with the cooperation of Harvard University, ICMS institute was established in Iran; sadly, it was dissolved after a while due to paucity of sufficient cognizance. Although only two classes of students graduated from this institute, its brilliant outcomes are still well remembered in management parts of the country. The Industrial Management Institute took the second step in this path by establishing the executive MBA in the late 60s Hijri, however, because of inappropriate advertisement and strict conditions of enrolment, it did not find a toehold among the new graduates. Eventually, by the beginning of the 80s Hijri, drawing on the cachet of its unique reputation, Sharif University of Technology, established this major regarding the intense need of the country. In the same breath, there is still a long way ahead to catch up with the developed or even many of the developing countries in this field. In today’s world, MBA is among the criteria of countries’ development; there are about 30 courses of MBA in Singapore with a population of 4 million, and 700 courses in the United States of America.

Why Study MBA?

If you intend to convince yourself to study MBA, you are not confronting a difficult issue. The standing of an MBA in today’s world will provide you with the opportunity of pursuing education at the best domestic and foreign universities. On the grounds that this major is in embryonic form and very welcomed by the organizations, it possesses an intact and thriving job market; in contrast to its 80-year-old history in the United States of America, the graduates of this major still have broad job opportunities. Current statistics in Iran, indicate future employment assurance. MBA will expand your capabilities beyond your current specialty, and turn you into a person who no organization could easily ignore your expertise.

  • Do you know MBA at Harvard University is the only major under full cover of a US CITIBANK loan due to the certainty of good future employment of its graduates, and the students provide all their expenses from there?

By studying MBA, business people and managers feel they have honed their skills. By studying MBA, we learn how to communicate or solve a problem effectively; we also get familiar with the complexities and policies in an institute. These topics have significant contributions to the promotion of employees and their efficiency in companies and organizations.

As a regular person, MBA will empower you to notice the needs, cracks, and lacks in the market, find the best way of developing your business regarding the proper techniques and tactics of your business and the related market, and increase your market share. MBA teaches you partially how to be the first one in establishing or developing a business, but mainly how to be the foremost in your business and in a competitive market.

MBA’s job market overseas holds a proper position as well, and the US and Canada do not hesitate to hire this major’s experts. Keep in mind that a lot of MBA students are offered jobs from the beginning of their studies.

Get course headings (In Persian)

Getting to know the educational model

Examples of educational content

An example of educational content

During your studies, the educational content that is placed for you every week on the student portal has been prepared with the latest imaging technology.
In this content, the professor is in front of the camera and has explained the lesson topic to you. This content is permanent and there is no limit to watching it so you can watch it as many times as you want.

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An example of the online class

An online class is a communication line between teacher and student and is one of the tools of electronic education.
During an academic semester, you will experience 3 online class sessions where the professors or teaching assistants of each course will fix the problems of the courses and review the course materials with you.

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Mehralborz university from the language of accepted Ph.D. graduates

In this video, the top students of Mehralborz talk about their experiences while studying in Mehralborz. These graduates are currently at the specialized doctorate level and during their studies, there are challenges and problems that may answer many questions about the new university admissions.

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Academic counseling unit and answers to frequently asked questions

Dear candidates, for more information and academic advice, you can contact us through the following link.

Saturday to Wednesday from 9:00 to 15:00
Phone: +982157658000 extension 203
Telegram: https://t.me/MehralborzAdvisor
WhatsApp: https://wa.me/989025765888
Email: moshavereh@mehralborz.ac.ir

Photos of scientific tours related to the field